One look at the new 2010 Fury and you will understand how hard Honda is working to gain more cruiser market share, from other manufacturers as well as from "specialists" who try to "improve" on the basic designs that come out of the factories.


In the case of the Fury, Honda chose the clean, simple, low-low chopper look, a raised front and elongated laid-down fork, to give the Fury a pure, yet striking appearance that leaps at you at first glance. Other key elements of a chopper are also in place: slim fuel tank and tall 21 inch front wheel, feet-forward footpegs, wide handlebar, low moulded seat that you slip into rather than sit on, elongated wheelbase, a 200 mm rear tire, the so called "hard tail" appearance with no visible rear suspension, and a slammed down rear end.

The mechanical elements of the new Fury are borrowed from the excellent VTX1300 family, a smooth running water-cooled V-Twin, with the water radiator well camouflaged down low between the front two chassis down tubes. Given that engine and an obvious low weight (Judging from the photos, there is clearly no excess equipment on this bike!), straight-line performance should not be a problem, while the usual attention to detail we find on Honda machines should make this a popular model. Check out the impressive Bordeaux red colour, while Honda is following the current infatuation, with a Graphite Black and a Matte Silver models.

The 2010 Fury will be available only from Honda Powerhouse dealers, and will reach them this spring. The selling price has not yet been set by Honda Canada.

Stand by for an on-road report from us in the coming weeks.


Photo Credit : Honda