Through the sale of its Pink Label collection, Deeley Harley-Davidson Canada has raised $26,018 in 2012 for the Rethink Breast Cancer awareness campaign.

“Deeley Harley-Davidson Canada is proud to be partnered with Rethink Breast Cancer. Over the past three years, we have raised over $80,000,” said Shannon Walker, Manager, MotorClothes & General Merchandise. “With the launch of nine new Pink Label styles, ladies across Canada can contribute to the cause and look fashionable while riding their Harley-Davidson motorcycles.”